DeadMan Brewery
Character design for a beer label
DeadMan Brewery (a Hong Kong based beer brewery) asked me for illustrate and design a beer label. The client wanted a zombie in a graveyard, so after some messages, the idea was finally approved.
I scanned the pencil drawing, place the line-art under the beer label template and then I refine it on adobe illustrator.
Then, it was the detailing work, adding some lights and shadows, and after finishing the illustration I set the color palette for the beer label. In this case…greys.
