SURF® Beer

SURF® is a trademark 100% craft beer, and is the first product I made with my 2 associates, in a business were I’m the co-founder and art-director.

I created the concept of the brand, something that reflected our idea of ​​good times, relax, having a grill or barbecue in the summer, listening to good music and in general having a good time with friends; later I added the memories of the beach, the summer camps and the nostalgia of the 90s together with a graphic proposal developed in my personal style, with the aesthetics of old-school skate and surf art.

The product started from the idea of make a high quality or premium beer, cooked with the best ingredients and that we definitely liked to enjoy at first. Once we achieved it, we began to share it with our close friends, and thanks to the superb feedback we agreed that our beer should reach more people, so we created The Warhouse Co. to produce and sell it.

Every artwork is done on my own graphic style with lot of the 80’s and 90’s low brow old-school surf & skate art influence in mind.

Up to now, we have 5 premium beer types: Red Ale, Pale Ale, American IPA, American Red IPA and the mighty Dragon Ale, a brand new type of beer, crafted exclusively with PITAHAYA (Dragon Fruit) on a development and testing process that lasted almost half a year, but we got completely satisfied with the flavor, color and freshness we achieve. A real RARE, unique and incredible limited edition beer.

I wanted the beer to be exclusively for those who really appreciate a premium or high quality crafted beer, for people like us who grew on the 80’s and 90’s and who like to taste and collect a possible way-to-be cult beer.